What is Accessibility and Why It Matters

April 24, 2025
Illustration showing diverse users interacting with accessible digital devices, including a screen reader, braille display, and voice commands.

When we talk about accessibility, we’re talking about making sure that everyone—regardless of physical, sensory, or cognitive abilities—can access and interact with digital content without obstacles. This applies to websites, mobile apps, documents, and anything else users encounter online.

It’s More Than Just Compliance

Too often, accessibility is viewed as a legal requirement or a checkbox to tick off. But it’s much more than that—it’s about creating an experience that’s inclusive from the start. People with disabilities deserve equal access to information, services, and opportunities online. Accessibility is about respecting human rights and building a digital space where no one is left out.

Real-World Needs, Real-World Tools

Consider the diversity of needs among your audience. A person with a visual impairment might use a screen reader to navigate your site. Someone with limited hand mobility might rely entirely on keyboard navigation. Others may need captions for videos or high-contrast color schemes to read your content. If your digital content doesn’t support these tools and preferences, you’re unintentionally excluding people.

Accessibility Helps Everyone

Accessible design benefits everyone. A well-structured, easy-to-navigate site helps users with assistive technology, mobile users, older adults, and those in temporary situations. Meet WCAG 2.2 AA standards for a more inclusive experience.

It’s also great for SEO, user engagement, and loading speed—all things that boost your site’s performance overall.

What Does Accessible Design Look Like?

Accessible websites follow design and development principles that make them usable for everyone. That includes things like:

  • Clear and consistent headings and content structure
  • Descriptive alt text for images
  • Captions and transcripts for multimedia
  • Sufficient color contrast for readability
  • Keyboard navigability for all interactive elements
  • Avoiding animations or flashing elements that can trigger seizures

Testing is just as important—using screen readers, running audits, and validating your site against recognized standards like WCAG 2.2 AA helps ensure you’re actually meeting accessibility goals.

A Shared Responsibility

Accessibility isn’t just the responsibility of one person or department. Whether you’re writing copy, designing layouts, coding templates, or approving content—it’s everyone’s job to make sure accessibility is baked in from the start. When accessibility becomes part of the culture, you’re building a stronger digital presence for all.

Need Help Making It Happen?

At LADDERWP, we help businesses, universities, and organizations create websites that are inclusive, accessible, and compliant with modern web standards. Whether you’re launching a new site or want to make your existing one more accessible, our team is here to support you.

From audits and improvements to full-scale accessibility implementation, we make sure your digital content works for everyone—the way it should.